GoodRx is a health care company focused on reliable, accurate, and trustworthy information about prescription drugs and health for people. As part of the Iodine acquisition, my role as a designer was to support GoodRx as a designer.
Making the prescription drug information more useful
The focus was to redesign the drug information page for prescription drugs to increase traffic and coupon conversions (which would increase overall revenue for the company). See the mobile prototype and desktop prototype.
Mobile update on How GoodRx Works
A mobile version of this page didn’t exist so we used this opportunity to also update the design and make a mobile version. See the mobile prototype.
Data Visualization and Infographics
I worked on a variety of data visualizations with the GoodRx Research team. All have been published on the GoodRx Blog and a few have been referenced in The New York Times and Good Morning America/ABC News.
Comparing drug prices with GoodRx vs insurance
Shift in market share to new drugs (anticoagulants)
Most popular drugs in the U.S.
How drug pricing works
Most expensive cities for drugs
(Referenced in The New York Times: https://www.nytimes.com/2018/07/06/health/drug-prices-cities.html)
Erectile dysfunction drugs map
Depression and anxiety drug map
Increase in flu prescriptions map
(Collaborated with and referenced in Good Morning America/ABC News: https://abcnews.go.com/GMA/Wellness/video/flu-numbers-show-growing-outbreak-us-53014507)
Stickers
For every shipped product/feature that required a substantial amount of effort, I would create and get stickers printed to give to my team. Here are a few that I’ve done.